Alastair Fowler, Literary Names: Personal Names in English Literature (Oxford UP). "More than most literary phenomena, names in fiction seem very straightforward until you start to think about them. The simple question, ‘why does a name sound right?’ leads to a whole range of questions. Are there rules about how names are given to characters? Do naming practices differ in different periods? Are they specific to particular genres? Do different authors use names in entirely different ways... One of the many things Alastair Fowler shows in the course of this fantastically learned and occasionally perverse book is that to think about literary names you have to think about more or less the whole literary system; and when you do so, individual instances of literary names rarely turn out to exemplify general tendencies". LRB.